XFER Blog

XFER has been serving the Livonia area since 1994, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Your Facebook Account is Worth More to Cybercriminals than You Might Think

Your Facebook Account is Worth More to Cybercriminals than You Might Think

In both business and personal life, Facebook and other social media platforms have become a pretty fundamental part of how people do things. Not only do we keep in touch with our friends and families, we manage our business’ reputations through these accounts.

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Are You Oversharing Your Personal Information?

Are You Oversharing Your Personal Information?

Businesses tend to collect and capture consumer data in an effort to provide a better experience or find new customers. Many of these businesses will package this information together and sell it to marketing companies. Consumers often don’t know how to opt out of this kind of activity and, thus, wind up oversharing information. This week, we want to highlight these issues and address how you can keep your personal data from being collected without your consent.

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Tip of the Week: Unfollowing a Facebook Contact

Tip of the Week: Unfollowing a Facebook Contact

Social media can be difficult to navigate due to how overstimulating it can be. Sometimes it is beneficial to unfollow people or pages that are either no longer relevant to you or are not doing anything for your mental health. To help you detox your social media feed a little bit, let’s discuss how you can unfollow someone on Facebook.

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Discussing the Modern Search Engine, Part 2

Discussing the Modern Search Engine, Part 2

In our last article, we started to tell you about the search engine and outlined Google's complete predominance of the space. This time around, we will take a closer look at a couple of other search engines that you may or may not have heard of, and how they stack up to Google Search.

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Discussing the Modern Search Engine, Part 1

Discussing the Modern Search Engine, Part 1

Google is a tool that everyone uses to varying degrees, but the reality is that Google is but one search engine. There are others out there, and while they perform similar functions, there is a reason why Google is synonymous with web browsing. Let’s take a look at why Google is so popular, as well as how it works to give you the best search results.

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Tip of the Week: Improve LinkedIn Privacy

Tip of the Week: Improve LinkedIn Privacy

Have you ever received an email notification that someone has checked out your LinkedIn profile? While you might be flattered in the moment, you might then suddenly notice that LinkedIn is doing the same thing to you, telling others when you have looked at their profile. While this isn’t always a bad thing, and can even be good for networking, you might want to adjust this setting so that your privacy can be maintained a bit better.

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Social Networking Sites are Far From Immune to Cybersecurity Threats

Social Networking Sites are Far From Immune to Cybersecurity Threats

One of the more overlooked parts of cybersecurity attacks involves social media and social engineering tactics targeting it. If you’re not careful, you could be putting yourself at risk of attacks through social media. How can you ensure that your staff members are keeping security at top of mind even when using social media? Let’s find out.

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Social Media Conditions People to Let Their Guard Down

Social Media Conditions People to Let Their Guard Down

How often do you check social media only to find your news feed clogged with your friends and family sharing the results of quizzes like, “Which Star Wars character are you,” or “What’s your superhero name based on your birthday.” While these quizzes might seem harmless on the surface, they often hide a far more sinister agenda, one which uses the personally identifiable information provided to them for nefarious purposes.

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Is Productivity Slowing Due to Employee Social Media Use?

Is Productivity Slowing Due to Employee Social Media Use?

Businesses have always attempted to optimize productivity for their employees in a variety of ways, but there are certain distractions that will always persist–especially in today’s incredibly connected world. One of these distractions is social media, and it creates the illusion of productivity when, in reality, it’s really not helping much.

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How SMBs Use Social Media

How SMBs Use Social Media

Social media companies are some of the most powerful entities in today’s world. Their ability to connect people with others of like mind or specific wants and needs often goes overlooked because much of the experience of operating online in today’s climate is adversarial. With the average user spending roughly two hours and 24 minutes per day on social media and messaging apps, companies can use that exposure to promote themselves. Let’s take a look at how small and medium-sized businesses use social media to their advantage.

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Facebook and Your Privacy (Part 2)

Facebook and Your Privacy (Part 2)

Wait! If you haven’t read part one of our Facebook privacy blog yet, you may want to do that before reading this one. If you’re ready, we’ll be taking an in-depth look at your Facebook settings to make sure that your account and its data are as secure as possible. If we’re being honest, protecting this kind of data hasn’t seemed to be one of the platform’s strong suits - and user privacy has been the star of many lists of concern.

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Facebook and Your Privacy (Part 1)

Facebook and Your Privacy (Part 1)

Two billion users strong, Facebook is one of the Internet’s most popular websites… which has frequently put the tech giant in the spotlight when it comes to how secure the data you’ve entrusted to them (in addition to what they’ve collected) really is. Today, we’ll discuss how you can access the information Facebook has on you.

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How to Use YouTube’s Full Capabilities for Your Business

How to Use YouTube’s Full Capabilities for Your Business

We all know how to use YouTube… find video, click video, watch video. Simple, right?

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Know Your Tech: Social Media

Know Your Tech: Social Media

You see the term “social media” thrown around all the time, but what does it mean for both individual users and whole businesses? Organizations that understand the importance of social media have a unique advantage over other businesses in the same industry, be it a way to attract more consumers or a way to protect against common security threats that find their home on these websites.

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Tip of the Week: Make Facebook More Private By Enabling the Follow Feature

Tip of the Week: Make Facebook More Private By Enabling the Follow Feature

While it’s a security best practice to keep strangers off of your Facebook account, you might feel that it’s understandable to accept an unknown request for the sake of networking or otherwise. This isn’t the ideal way to approach Facebook, but you do have a unique opportunity to allow users to view your profile and follow your public posts, without the need to accept a friend request.

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Study Finds Social Media Phishing Scams to Be the Most Dangerous

Study Finds Social Media Phishing Scams to Be the Most Dangerous

Ordinary fishing, where you hope for a simple-minded fish to latch onto your hook, relies on using a proper lure. The same can be said for the virtual method of phishing, where a hacker will use a similar type of “lure” to convince the target to bite. These phishing scams are especially useful for hackers who want to take advantage of social media to find new targets. A recent study has shown that this is a surprisingly effective method of phishing.

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Tip of the Week: A Step-By-Step Guide to Downloading Your Facebook Information

Tip of the Week: A Step-By-Step Guide to Downloading Your Facebook Information

The longer you use Facebook, the more personal content you hand over to the social media empire. Sharing content is what drives the social media experience, but what if you want your content back? Surprisingly, Facebook makes this easy.

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Tip of the Week: How to Avoid Oversharing on Social Media

b2ap3_thumbnail_social_network_security_400.jpgSocial media, as wonderful a tool for connecting and communicating as it is, does have its dangers. Fortunately, these risks may be mitigated through careful deliberation and pragmatic posting habits, but only if you know what they are. What follows are some easy habits to encourage a heightened state of security both digitally and in the physical world.

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Tip of the Week: How to Protect Yourself, Your Staff, and Your Kids From Sharing Too Much Online

b2ap3_thumbnail_do_you_share_too_much_400.jpgAttention people of the Internet, October is Cyber Security Month! Make sure that you share this information with everyone on the Internet that you know. In a situation like this, sharing content with everyone to raise awareness of a worthy cause is perfectly fine. Although, what’s not alright is the sharing of your personal information online.

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You Can’t Afford to Ignore a Ticked Off Customer

b2ap3_thumbnail_angry_customers_400.jpgHaving confidence in your ability to run your business is an important thing to have, but it doesn’t matter how much confidence you have if your customers beg to differ. After all, without them, your business wouldn’t be where it is today. This is why it’s important to listen to what your customers say, and if it’s not positive, you need to resolve the problem as quickly as possible.

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