XFER Blog

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In the early days of a business, a few folders on a shared drive or a handful of personal accounts usually get the job done, but as your team grows, so does the "digital friction." You’ve likely felt it: searching for a file you know exists but can't find, or realizing two people have been editing different versions of the same proposal for three hours.

Most stories you consume will follow the format of introduction, rising action, conflict, falling action, and resolution. The tense parts of the story, the rising action and conflict, are what drive it forward, and they’re also what make things interesting along the way. That said, you can’t run your business like a story, and you can’t run your IT in this way either.

Artificial intelligence has shifted from a buzzword into a practical business tool—and many small and mid-sized businesses across Detroit and Southeast Michigan are already using it, often without realizing it.

If you’ve ever looked at your phone—or your laptop, or whatever allegedly “smart” device you happened to be using—and wished that things were how they used to be, you certainly aren’t alone. You aren’t imagining things, either… this perception of the products and services we rely on getting worse over time is widespread enough to have its own term, which has expanded beyond its social media-specific origins to all technologies, regardless of whether it's hardware or software. This term was actually named to be 2023’s Word of the Year (per the American Dialect Society), beating “AI” in relevance.

That word? Enshittification, as coined by tech critic and author Cory Doctorow. Let’s explore the concept and what it inevitably leads to.

AI is a marvel of modern civilization—at least, that’s the narrative surrounding this quickly innovative technology. It is reshaping industries, building more efficiency throughout society, and opening up new opportunities for businesses of all types and sizes. This month, we’ll examine some of the factors that have led to AI's fast-paced evolution and how it is shifting the way people think about business technology.

If you are concerned about your business’ ability to keep its network secure and data protected, you're not alone. More businesses than ever are utilizing modern strategies to ensure that their networks are safe, their hardware is stable, and that their data stays secure. With the continual shifts we are seeing in the threat landscape it is essential that cybersecurity continues to evolve. Today, we take a look at some of the innovations being made in cybersecurity, and what to expect out of future cybersecurity tools.

To effectively manage the risk that your business is under due to cybercriminals and their activities, it is important to acknowledge what attacks your business may soon have to deal with. Due to the increased accessibility of artificial intelligence and related processes, we predict that cybercrimes will likely use AI to their advantage in the very near future.

AI has been one of the leading innovative topics to hit the technology world over the past couple of years. At first, people thought that AI was only the process of creating machines that will inevitably destroy the human race, and didn’t understand that algorithmic machine learning could have stark benefits for business and society. Today, AI can be found in all types of different pieces of software. Let’s take a look at a couple of ways AI is currently being used in business.

Man matching wits with computer isn’t new territory. In 1830, a locomotive raced a horse to see which was superior in terms of speed and distance. 1956 saw the first time a human played chess against a computer. Today, the time has come when an artificial intelligence has begun to break into a new territory that was dominated by humans for thousands of years: crime.

Thanks to the advent of artificial intelligence, cybersecurity professionals have to reconsider how they approach these threats. Machine learning is one option, as it can help today’s modern solutions learn how to be more effective against advanced threats. On the other hand, what’s stopping the other side from also taking advantage of artificial intelligence? The answer: nothing, nothing at all.

Ideally, a business owner should be able to focus entirely on growth and operations without worrying about digital threats. However, cybersecurity is a fundamental pillar of business continuity. Ignoring your network defenses doesn't just invite risk, it invites catastrophe.

Ah, the Internet. Connectivity issues aside, it’s a wonderful tool that helps you get more work done. But what happens when those connectivity issues do cause problems for your business? What if you have a strong signal, but you keep getting booted from your virtual meetings for seemingly no reason?

Unless they run a technology company, business owners shouldn’t have to give much thought to their network protection. They have much more critical things to spend their focused time on. Unfortunately for them, cybersecurity is extremely important, so having an ongoing strategy to consistently upgrade your network defenses is something most businesses should consider. Today, we thought we’d go through six reasons you need to take network security seriously.

It’s easy to fall into the trap of thinking that IT is more of a cost than a savings mechanism. But in reality, IT is a powerful tool that can help your business eliminate unnecessary expenses, improve operations, and stop problems in their tracks before they even exist. This approach, proactive IT, has many benefits, all of which save you money.

We’ve all been there: You’re deep into a complex problem, finally finding your rhythm, when, “ping”... A quick question pops up on one of the platforms you use to communicate (we all have several, personal and professional). You answer it in thirty seconds and try to get back to work. If this happens one time, it might be okay, but if it happens repeatedly as the day goes on, the damage is already done. 

Let me ask you something: say you had promised to protect someone, keeping them safe and healthy. Would you want them to actively partake in risky—and in many cases, completely avoidable—situations? Of course not. So, why would a business’ insurance provider want to provide coverage if that business did nothing to prevent a cybersecurity event?

They wouldn’t… and as a result, many providers are establishing minimum safeguards and compliance requirements to help protect themselves. Let’s go over what these safeguards are so that your safety nets will be there when you need them.

When it comes to technology, there is a constant friction between convenience and security. No consumer device illustrates this tension better than the Ring doorbell. To most, it is a tool to catch porch pirates; to IT professionals, it is a persistent IoT sensor with a direct, unencrypted line into one of the world’s most massive cloud ecosystems.

The real controversy isn't about filming a sidewalk; it’s the transparency gap between what is being captured and what the company openly admits to. Most users believe they are buying a digital peephole, but the reality of how Amazon captures, processes, and utilizes that data is far more complex.

Do you know which of your employees is your weakest security link? It doesn’t take much to break into an employee’s email, and from there, the rest of your infrastructure. All a scammer has to do is convince the right employee to click on a link, download an infected attachment, or hand over their password. Can you honestly say that your team has the knowledge to combat such a profound threat?

You’ve likely felt it: that uncanny sense that your phone is eavesdropping or that the Internet is feeding you exactly what you love and everything you hate. We call it the Algorithm; the thing that decides what we see, who we talk to, and what we believe.

The algorithm isn't a single entity; it’s a hyper-focused, data-driven librarian with one specific goal: to keep you engaged longer and longer so the company can make more money. By treating your attention as a currency, platforms have built sophisticated engines that don’t just show you content; they predict your future behavior. Here is how the world’s biggest digital companies are shaping your worldview.